Almost all internet marketers are trying to get a good keyword density to improve their on-page search engine optimisation (SEO). And since almost all SEO conversations start with getting your keywords right, I would like to share with you the “winning formula” for a good keyword density.
Actually, the “winning formula” is just to write naturally. If you are obsessed with getting a value of 1.78%, 3.59%, or 5.14%; you are doing SEO completely wrongly. That “magical keyword density value” could have worked 5 or 10 years ago, but with search engines advancing quickly, SEO isn’t quite the same anymore.
Firstly, modern search engines, at least Google, are not static or have any strict guidelines to follow. They work relatively to other websites in your niche. Secondly, the search engines take note of your keyword the first time you mention it. When you mention it a few more again, they can confirm that your web page is related to that particular keyword. However, you keep on mentioning it; you will be considered as spamming.
Google Expert’s Views on Good Keyword Density
Below is a video of Matt Cutts, the head of webspam at Google, explaining more about the ideal keyword density of a web page. Hope that you will get a clearer understanding about keyword density and what I was talking about.
I know that I, and even Matt Cutts, have been constantly using terms like “few” and “keep more”, and they are quite ambiguous, but that’s how search engines work – they work on a case-by-case basis.
For example, if you are starting a dance website, and everyone else with a dance website has a keyword density of 3-5%, then you should have a keyword density in that range too. However, if you are starting a gaming website, and all the game websites have a keyword density of 1-2%, then you should do that too.
Google is quite flexible; all you have to do is blend in with the crowd for the elements of your website that is relative to other websites in your niche. As for straight-forward elements like PageRank, Social Media Popularity, Alexa Ranking, etc., you should utilize your SEO skills to your very best.
Tips to Improve SEO with Your Keywords
- Stop Getting Obsessed With Keyword Density
Face up to reality. Keyword density is too tough to calculate. It is like talking to an artist about too much red and not enough blue on his painting.
- It Depends On The Search Engine
While Yahoo and Bing prefer 3% keyword density, Google’s preferred keyword density is not clearly stated, but it seems that they prefer a keyword density of 1-2%. What’s clear for sure is that 80% of internet traffic comes through Google (if you include Youtube, Blogger, Picasa, and all of Google’s acquisitions), so you should clearly optimise your website for Google. To get the best of both worlds, I recommend a keyword density of 2%. But remember, as I have mentioned before, there is no exact value, so just take that as a gauge.
- Position Of Keyword Matters More
Actually, the number of times your keyword appears on your webpage isn’t really that important. Contrary to popular belief, keyword positioning is more important. If an article has a keyword at the start of its title and H1 tag, it will outrank an article that has a reasonable keyword density.
- A Few Times Is Enough
Once again, please don’t spam the search engines. Just write naturally and write good content for the readers instead on the search engines robots.
Find Out Your Keyword Density
After finding out all about bad and good keyword density, you are probably itching to find out the keyword density of your website so that you can optimise it. All you have to do is enter your website into the form below to find out your keyword density.
Keyword Density Tool
Related Links
http://www.thiswebguy.com/whats-a-good-keyword-density/
http://www.highervisibility.com/blog/what-is-the-proper-keyword-density-for-seo/
http://www.webpronews.com/matt-cutts-talks-keyword-density-2011-12
This article was written by Keane Kwa+
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February 24, 2013 4:48 am,
Attractive section of content about good keyword density. I simply stumbled upon your site and really enjoy it. I have a question to ask you, do meta keywords work anymore (there have been a lot of search engine updates, so it’s quite confusing)?
February 24, 2013 11:11 am,
Thanks for the compliments. And, meta keywords do not work anymore. However, meta descriptions do help you to get more traffic through higher conversions. Click here to read my blog post about meta descriptions.
February 25, 2013 11:41 am,
Wow, fantastic blog layout! How long have you been blogging for? you made blogging look easy. The overall look of your web site is great, as well as the content!
February 27, 2013 1:47 pm,
Actually, I have only started blogging this year (if you exclude the last few days of 2012). I am a student (find out more about me), and I am blogging to make some extra money online. Other than monetary benefits, I have also seen an increase in my English marks and also better time management.
February 26, 2013 1:26 am,
I learned something today. Rank Tracker Tool is another interesting tool that tracks keyword ranks across top 5 search engines. Check it out: http://www.ranktrackertool.com.
February 27, 2013 1:44 pm,
Thanks for the great advice. Here’s another great SEO tool with an honest review. http://bloggingsense.com/2013/01/28/seo-profiler-review/
March 3, 2013 5:24 am,
Your web site absolutely does render appropriately on my blackberry – great job!
March 10, 2013 12:24 am,
When focusing on Research Engine Optimisation (Search engine marketing) for your internet site, you have to be very watchful to go about the procedure appropriately.
There are a number of ideas that you should think about when
you want to go about research engine optimisation
the proper way.
Is your articles special?
The 1st thing that you want to consider into thought is the articles that you use on your
site. Is it unique? It ought to be due to the fact plagiarism can get
you into a lot of difficulty on the internet. It is not possible to consider and use or duplicate somebody else’s material on-line and it need to be duplicate correct substance so that somebody else doesn’t just take
yours.
An additional point is that you do not want to
discuss with the exact same tone as other individuals would about your site due to the fact it need to be
unique. Even if it is the same merchandise as the kinds that you
see advertised on the internet, you ought to have your own distinctive
way of describing it.
Thorough Description
Next, you need to make confident that your key phrases are surrounded by a
detailed description. An insightful web site
will be easier to notice by the search motor rather than 1
that does not have really a lot of specifics at all.
Lookup Phrases
Make sure you use the correct search phrases for your product
so that it will be easy for the target viewers to discover you.
Be particular n your subtitle description the a lot more
you elaborate the better.
Adhere to Comparable Keywords
The keywords that you pick ought to be related to the content
material that is on your web page. The a lot more distinct
you are about the merchandise the less difficult it will be for the reader to realize what you have to offer.
Although it is essential that you elaborate you must also be watchful to not carry on as well significantly which
can bore the reader. The key to what you have to supply your buyer is to make it interesting.
Website link Building Tips
When you get all set to do some url building you want to select an effective link
instead than many that are not successful at all. Pick webpages to website link yours with that in fact
show proof of helping you to have some growing possible on the web.
Make sure these webpages do not make you seem as well desperate to get interest.
They should try their toughest to present you in
the most professional method achievable.
Do your site visitors recognise you?
These that are browsing your site need to be acquainted with you and what you have to offer.
The much more people know who you are, the far more they will have
confidence in you and perhaps spread the phrase about what you have to offer you.
You usually want to set the greatest reputation for
your enterprise.
March 11, 2013 12:43 pm,
Wow, seems like you know a lot about SEO. Thanks for all the great comments, agree with them. Could you pass me the link to your blog so I can learn more about SEO?